Lionel Coleman




Lionel cut his teeth at CBS news, learning the language of storytelling, before becoming a DGA commercial director. There he began to build a point of view around what Eudora Welty called The Still Moment, that fleeting, nearly uncaptureable now. Whether he’s documenting the aftermath of an earthquake from an open helicopter, directing celebrity athletes for brands like Nike, Ford, and Adidas, or filming the moment a life is brought into the world for Huggies, Lionel is working to capture performances that makes us human. His documentary projects include Castaways, a web series featuring inmates training unwanted dogs for re- introduction or adoption, and various branded content films for Gatorade, Huggies, and Wilson Tennis.